Representing businesses along the Queens Quay corridor between Bathurst and Cherry St (click here for WBIA map/boundaries), the Waterfront BIA is the business community’s voice and the unifying entity to Toronto’s Waterfront. From supporting year-round activations to advocating for infrastructure changes, we are here for the greater good of the waterfront.
Mission & Vision
The Waterfront BIA is the unifying entity for local businesses and stakeholders. We’re always looking for ways to connect, collaborate to ensure our business community is on the path to growth and success.
Supporting Businesses
We’re always highlighting the waterfront experience and reasons to visit and revisit throughout the year. We promote our businesses, share information and resources with them, and advocate on their behalf to all levels of government and in collaboration with other BIAs, business associations and industry groups.
Engaging Community
We are a leader in community engagement by keeping the neighbourhood and businesses informed on everything relevant to the community. We also create unique content and other communications for our followers, subscribers and business members and host community events for the neighbourhood to enjoy. The Waterfront BIA speaks on behalf of the area’s businesses in the media.
Unifying the Waterfront
We promote the curation of meaningful and memorable experiences along the waterfront with the goal of highlighting Toronto’s Waterfront as a top city destination, all year-round. We work to bring together a waterfront coalition of stakeholders to coordinate destination events, public art projects, environmental and sustainability initiatives and capital projects that enhance the neighbourhood.
Membership Benefits
If your business is located within the boundaries of the Waterfront BIA, you are already a member. Our team is working hard on your behalf to create a premier destination waterfront. The below list outlines your membership benefits: - Marketing for the waterfront community and your business - Keeping you informed on key issues - Attracting visitors through events and programming - Keeping the neighbourhood clean - Neighbourhood capital improvements - Advocating for issues related to your success
Board of Directors
Councillor Ausma Malik
Ward 10